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Can you write our essays so we can focus on work, school or test prep?No We help you strategize and edit, but we strictly forbid writing materials for clients, as it would violate multiple codes of ethics We respond with feedback and edits within 48 hours
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What’s a good time to begin the MBA admissions consulting process?As early as possible. Early starters may begin one to two years before their applications are due We recommend at least 6-9 months in advance For those who have less time than that, we recommend reaching out to us immediately
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What’s your upcoming availability ?As a boutique firm, we only take on a limited number of applicants each season to ensure deep, personalized support. Currently, we’re reviewing applications for onboarding. Slots are usually filled by mid June for this cycle To check real-time availability or request priority access, book a free strategy call — we’ll guide you based on your timeline and fit
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If I wish to sign up, what are the next steps? How do I enroll?Reach out to us using the Contact Us form or directly Book a Strategy Call After our discussion, we’ll generate an invoice once you confirm Most applicants make payments through bank transfers We accept payments in up to 2 installments
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What are your working hours?We operate Monday to Friday, 10:00 AM to 8:00 PM Indian Standard Time
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Can we connect on calls, or would the interactions only be through email?Our process includes both calls and emails (and physical interfacing if you're around Mumbai) (Video/Audio) Calls will be scheduled at least 24 hours in advance
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If I cannot keep to the schedule, can I transfer my engagement to the next year?Asobo Labs Programs are limited to the application cycle you sign up for As per company policy, engagements are non-transferable to subsequent years In extenuating circumstances like medical emergencies, we will make exceptions upon receiving proper documentation
The Asobo Playbook
Going from unsure to unforgettable is a skill
How We Build

Pillars
We focus on 3 main skills to empower you for success
1. Executive Presence
2. Strategic Positioning
3. Persuasive Communication

Foundations
We build and strengthen the 4 key traits that all top schools look for
1. Resilience
2. Ownership
3. Adaptability
4. Depth of Thought

Bespoke Fit
Your goals, logic and communication style shape every aspect of our work
Everything you consume is tailored specifically for you

Who This Works For
Real change takes dedicated focus, which means we can’t accept everyone. Our comprehensive program works best for applicants who:
Absorb
You don’t just listen. You take it in, sharpen it, and rise with it
Adapt
You don’t resist chaos.
You lean in to the change
Act
You move with intention because you know the cost of hesitation
You already know if this is you

Why it Works
We don't just shape what you say--we transform how you see yourself, and how the world sees you.
Reveal
We dig for inflection points others miss and turn them into your narrative edge
Refine
We train your clarity, confidence and command more than memorizing scripted answers
Resonate
Your story, voice and energy all deliver the same, clear, undeniable signal of success
This is where it begins

Test the Fit Before You Commit
Before we work on your story, we start with something simpler: trust
This only works if you feel safe with us
Let's find out if this feels right. No pressure. No pitch